With over 16 years of experience in marketing, loyalty, and customer retention, I specialize in helping small businesses turn customer data into measurable growth. From optimizing customer journeys to building cross-channel campaigns, I bring enterprise-level strategy to businesses that aren’t “enterprise-sized.” My work helps brands grow active customer bases, improve conversion rates, and implement marketing systems that actually work.

I’ve led successful loyalty program launches, developed go-to-market strategies, and built CRM and automation frameworks using tools like Klaviyo, Mailchimp, and HubSpot. I help clients identify low-hanging fruit, create easy-to-use KPIs, and develop scalable campaign calendars across email, SMS, app, and paid channels.

I partner directly with small and medium-sized businesses to map out smart customer touchpoints, increase retention, and train teams to market with confidence and clarity.

If you're ready to stop guessing and start growing, I'm here to guide the strategy—and help you own the execution.